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The Realities of Entrepreneurship: Mike and Kass Lazerow Reveal All
James AltucherAugust 05, 202400:59:51

The Realities of Entrepreneurship: Mike and Kass Lazerow Reveal All

In this episode of The James Altucher Show, Mike and Kass Lazerow join me to discuss the often-overlooked challenges of entrepreneurship. They share insights from their upcoming book, 'Shoveling Shit: A Love Story,' which addresses the constant 'shoveling' and mini-catastrophes entrepreneurs face. We dive into their successful journey with Buddy Media, navigating the great recession, and the importance of pivoting in business. They also touch upon the dynamics of working as a married couple, the significance of networking, and balancing personal life with professional ambitions. Tune in for a conversation filled with honest stories, invaluable lessons, and a lot of laughs!

00:00 The Reality of Entrepreneurship
00:36 Introduction to the James Altucher Show
00:49 Catching Up with Old Friends
02:15 The Story Behind 'Shoveling Shit, a Love Story'
03:03 Surviving the Great Recession
03:47 The Evolution of Buddy Media
08:46 The Power of Pivoting
14:32 Working with Your Spouse
23:14 The Early Days of Golf.com
28:50 Facing Fear and Building Resilience
30:48 Health Scares and Life Perspectives
32:14 The Entrepreneurial Mindset
33:14 The Reality of Entrepreneurship
38:15 Balancing Family and Business
48:27 Networking and Fundraising
54:23 Writing the Book: A Collaborative Journey
57:25 Conclusion and Future Plans

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