I’ve written 25 books—some huge hits, some total flops—and what I’ve learned is this: anyone can write a book, but not everyone gives themselves permission to start. This episode is the foundation. I break down the mindset, motivation, and structure you need to go from blank page to published book—even if you’ve never written a word before.
So you want to write a book. Where do you even start? In this kickoff to my new series on writing and publishing a book in just 30 days, I walk you through everything you need to know before you ever touch the keyboard.
This episode isn’t just for aspiring authors—it’s for anyone who’s ever wanted to turn an idea into something real, something lasting, and maybe even something that launches a new career. I’ll tell you exactly why writing a book is more important (and more achievable) than ever, and how your book can become a business card, a personal legacy, and a gateway to new opportunities—even if you’re not a “writer.”
I also introduce the one structure that every great story (fiction or nonfiction) follows: the arc of the hero. It’s the single most powerful tool for crafting stories that actually move people.
This episode is sponsored by BetterHelp.
Give online therapy a try at betterhelp.com/JAMES and get on your way to being your best self.
What You’ll Learn:
• The real reasons to write a book (none of them involve fame)
• Why books have a longer shelf life—and career impact—than blog posts or social media
• The 3 essential questions to ask before you start writing: “Who are you? Why are you? Why now?”
• Why your first draft should be messy—and why that’s a good thing
• The biggest myths that stop new writers (and how to ignore them)
• How the arc of the hero applies to everything—from Star Wars to tweets
Timestamps
00:00 Introduction: The Power of Writing a Book
00:37 Why Write a Book?
01:18 My Journey as an Author
03:39 The Importance of Knowing Your 'Why'
08:46 Common Myths About Writing
15:39 The Arc of the Hero in Storytelling
19:35 Star Wars: A Hero's Journey
22:17 The Timeless Tale of Moses
28:16 Walt Disney's Heroic Arc
32:52 The Arc of the Hero in Nonfiction
35:25 Romance Novels: Love's Heroic Journey
P.S. Want to go deeper? Check out my full course on Udemy or visit chooseyourselfacademy.com: How to Write and Publish a Book in 30 Days – available now.
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